WHEN: Tuesday 31 October 2023
TIME: 10:00am - 12 noon
WHERE: Coolamon Up-to-Date Store
CONTACT + RSVP: Laura Munro, Coolamon Shire Council - 69272492 or lmunro@coolamon.nsw.gov.au

To celebrate Small Business Month, please join us for the exciting business workshop with Cristy from Embarketing. This a FREE workshop.

What to expect:

Meta Advertising (Facebook/Instagram)

• Setting up Facebook/Instagram ads 

• Boosting vs advanced Meta Ads Campaigns 

• Choosing your campaign objective 

• Budget 

• Target audience - location, demographics, interests and behaviours 

• Custom audiences - Lookalike/Remarketing 

• Creative types for various placements - eg. Reels, stories, carousel etc. 

• A/B testing of campaigns and creative 

• Tracking - Facebook Pixel 

• Analytics - Measuring results and effectiveness 

• Case studies, including discussion about LinkedIn, X (formerly Twitter) and Tiktok advertising